{"id":1887,"date":"2019-04-05T12:02:53","date_gmt":"2019-04-05T03:02:53","guid":{"rendered":"https:\/\/daiichi-ag.co.jp\/content\/?p=1887"},"modified":"2021-05-13T10:50:00","modified_gmt":"2021-05-13T01:50:00","slug":"%e3%81%8a%e5%ae%a2%e6%a7%98%e3%82%92%e3%83%aa%e3%83%94%e3%83%bc%e3%82%bf%e3%83%bc%e3%81%ab%e3%81%99%e3%82%8b%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e6%97%a5%e3%81%8b%e3%82%89%e3%81%af%e3%81%98","status":"publish","type":"post","link":"https:\/\/daiichi-ag.co.jp\/content\/2019\/04\/05\/%e3%81%8a%e5%ae%a2%e6%a7%98%e3%82%92%e3%83%aa%e3%83%94%e3%83%bc%e3%82%bf%e3%83%bc%e3%81%ab%e3%81%99%e3%82%8b%e3%81%9f%e3%82%81%e3%81%ab%e3%80%81%e4%bb%8a%e6%97%a5%e3%81%8b%e3%82%89%e3%81%af%e3%81%98\/","title":{"rendered":"\u3010CRM\u5bfe\u7b56\u3011\u304a\u5ba2\u69d8\u3092\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u3059\u308b\u305f\u3081\u306b\u3001\u4eca\u65e5\u304b\u3089\u306f\u3058\u3081\u308b\u3079\u304d\u30b3\u30c8"},"content":{"rendered":"\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">Index<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u304a\u5ba2\u69d8\u304c\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u3089\u306a\u3044\u539f\u56e0\u3068\u306f\u2026<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_1\">2<\/span> \u554f\u984c\u306f\u30ba\u30d0\u30ea\u3001\u300c\u304a\u5ba2\u69d8\u3092\u30d5\u30a1\u30f3\u306b\u3059\u308b\u5de5\u592b\u300d\u3002<\/a><\/li><li><a href=\"#CRM\"><span class=\"toc_number toc_depth_1\">3<\/span> CRM(\u30b7\u30fc\u30a2\u30fc\u30eb\u30a8\u30e0)\u5bfe\u7b56\u3068\u306f\u4f55\u304b<\/a><\/li><li><a href=\"#CRM-2\"><span class=\"toc_number toc_depth_1\">4<\/span> \u6b63\u3057\u304f\u51fa\u6765\u3066\u3044\u308b\uff1fCRM\u5bfe\u7b56\u306e\u601d\u308f\u306c\u843d\u3068\u3057\u7a74<\/a><ul><li><a href=\"#CRM-3\"><span class=\"toc_number toc_depth_2\">4.1<\/span>  \u300cCRM\u5bfe\u7b56\u306f\u3084\u3063\u3066\u3044\u308b\u300d\u3064\u3082\u308a\u304c\u5b9f\u306f\u5371\u967a\u2026\u3053\u3093\u306a\u72b6\u614b\u306b\u306a\u3063\u3066\u3044\u307e\u305b\u3093\u304b\uff1f <\/a><\/li><li><a href=\"#8212\"><span class=\"toc_number toc_depth_2\">4.2<\/span> \u306a\u305c\u9006\u52b9\u679c\u306a\u306e\u304b&#8212;\u30ea\u30d4\u30fc\u30c8\u3057\u306a\u3044\u539f\u56e0\u3068\u306f<\/a><\/li><\/ul><\/li><li><a href=\"#CRM8212\"><span class=\"toc_number toc_depth_1\">5<\/span> CRM\u5bfe\u7b56\u3092\u3088\u308a\u52b9\u679c\u7684\u306a\u5bfe\u7b56\u306b\u3059\u308b\u305f\u3081\u306b&#8212;<\/a><ul><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">5.1<\/span> \u8cfc\u5165\u9802\u3044\u305f\u3053\u3068\u306b\u3069\u308c\u7a0b\u611f\u8b1d\u3057\u3066\u3044\u308b\u306e\u304b\u4f1d\u308f\u308b\u30c4\u30fc\u30eb <\/a><\/li><li><a href=\"#PR\"><span class=\"toc_number toc_depth_2\">5.2<\/span> \u30ea\u30d4\u30fc\u30c8\u3059\u308b\u3053\u3068\u3067\u304a\u5ba2\u69d8\u304c\u3069\u308c\u3060\u3051\u5e78\u305b\u306b\u306a\u308b\u304b\u4f1d\u308f\u308b\u3088\u3046\u306a\u5546\u54c1PR\u30c4\u30fc\u30eb<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">5.3<\/span> \u304a\u5ba2\u69d8\u306e\u8cfc\u5165\u983b\u5ea6\u3084\u72b6\u6cc1\u306b\u3042\u308f\u305b\u3066\u6700\u9069\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u7d39\u4ecb\u3084\u60c5\u5831\u767a\u4fe1\u30c4\u30fc\u30eb\u3001\u307e\u305f\u3001\u305d\u306e\u767a\u4fe1\u983b\u5ea6\u304c\u4e01\u5ea6\u826f\u3044\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u9001\u308c\u3066\u3044\u308b\u304b\u306e\u5206\u6790<\/a><\/li><\/ul><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_1\">6<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\"><strong>\u304a\u5ba2\u69d8\u304c\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u3089\u306a\u3044\u539f\u56e0\u3068\u306f\u2026<\/strong><\/span><\/h2>\n\n\n\n<ul><li>\u65b0\u898f\u306e\u304a\u5ba2\u69d8\u306f\u307e\u305a\u307e\u305a\u7372\u5f97\u3057\u3066\u3044\u308b\u306e\u306b\u3001\u4e2d\u3005\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u3063\u3066\u304f\u308c\u306a\u3044\u2026\u3002<\/li><li>\u5546\u54c1(\u3042\u308b\u3044\u306f\u30b5\u30fc\u30d3\u30b9)\u306b\u306f\u81ea\u4fe1\u304c\u3042\u308b\u306e\u306b\u3001\u306a\u305c\u7d9a\u3051\u3066\u3082\u3089\u3048\u306a\u3044\u306e\u3060\u308d\u3046\u2026\uff1f<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img width=\"1024\" height=\"683\" src=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_TroubleOfCRM1-min-1024x683.jpg\" alt=\"\" class=\"wp-image-1891\" srcset=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_TroubleOfCRM1-min-1024x683.jpg 1024w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_TroubleOfCRM1-min-300x200.jpg 300w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_TroubleOfCRM1-min-768x513.jpg 768w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_TroubleOfCRM1-min.jpg 1437w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>\u30d3\u30b8\u30cd\u30b9\u3092\u3059\u308b\u4e2d\u3067\u4e00\u5ea6\u306f\u3053\u3093\u306a\u304a\u60a9\u307f\u306b\u3076\u3064\u304b\u3063\u305f\u3053\u3068\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n\n\n\n<p>\u304a\u5ba2\u69d8\u304c\u5b9a\u7740\u3057\u306a\u3044\u539f\u56e0\u3068\u3057\u3066\u3001\u5546\u54c1\u306e\u4fa1\u683c\u3084\u8cea\u3001\u3082\u3057\u304f\u306f\u7372\u5f97\u3059\u308b\u304a\u5ba2\u69d8\u306e\u5c64\u304c\u5e02\u5834\u3068\u30df\u30b9\u30de\u30c3\u30c1\u306a\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u3059\u3050\u306b\u7591\u3044\u304c\u3061\u3067\u3059\u304c\u3001\u5b9f\u306f\u305d\u308c\u3089\u304c\u5fc5\u305a\u3057\u3082\u5de6\u53f3\u3057\u3066\u3044\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<h2><span id=\"i-2\"><strong>\u554f\u984c\u306f\u30ba\u30d0\u30ea\u3001\u300c\u304a\u5ba2\u69d8\u3092\u30d5\u30a1\u30f3\u306b\u3059\u308b\u5de5\u592b\u300d\u3002<\/strong><\/span><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img width=\"1024\" height=\"746\" src=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_BiggestFAN-min-1024x746.png\" alt=\"\u304a\u5ba2\u69d8\u3092\u30d5\u30a1\u30f3\u306b\u3059\u308b\u5de5\u592b\" class=\"wp-image-1893\" srcset=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_BiggestFAN-min-1024x746.png 1024w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_BiggestFAN-min-300x219.png 300w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_BiggestFAN-min-768x560.png 768w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_BiggestFAN-min.png 1439w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>\u3000\u304a\u5ba2\u69d8\u3068\u672b\u6c38\u3044\u304a\u4ed8\u304d\u5408\u3044\u3092\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u300c\u8a66\u3057\u3066\u3082\u3089\u3063\u305f\u3042\u3068\u306b\u3069\u3046\u63a5\u3057\u7d9a\u3051\u3066\u5546\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u3092\u597d\u304d\u3067\u3044\u7d9a\u3051\u3066\u3082\u3089\u3046\u304b\uff1d\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3082\u3089\u3046\u304b\u300d\u3068\u3044\u3046\u8996\u70b9\u304c\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002<br>\u3000\u305b\u3063\u304b\u304f\u826f\u3044\u5546\u54c1\u3092\u63d0\u4f9b\u3057\u3066\u3082\u3001\u3053\u306e\u8996\u70b9\u3092\u758e\u304b\u306b\u3057\u3066\u884c\u52d5\u3057\u306a\u3044\u3068\u3001\u3053\u308c\u3060\u3051\u5e02\u5834\u306b\u30e2\u30ce\u30fb\u30b5\u30fc\u30d3\u30b9\u30fb\u60c5\u5831\u304c\u6ea2\u308c\u3001\u30cb\u30fc\u30ba\u3084\u4fa1\u5024\u89b3\u304c\u5909\u5316\u3059\u308b\u304d\u3063\u304b\u3051\u304c\u6ca2\u5c71\u8ee2\u304c\u3063\u3066\u3044\u308b\u6642\u4ee3\u3067\u3059\u306e\u3067\u3001\u6b21\u7b2c\u306b\u304a\u5ba2\u69d8\u306f\u5fc3\u5909\u308f\u308a\u3057\u3066\u96e2\u308c\u3066\u3057\u307e\u3046\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p> \u3067\u306f\u3001\u3069\u3046\u3059\u308c\u3070\u304a\u5ba2\u69d8\u306f\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u304f\u308c\u308b\u306e\u304b\u3002\u30ea\u30d4\u30fc\u30c8\u3078\u7e4b\u3052\u308b\u305f\u3081\u306b\u307e\u305a\u624b\u3092\u3064\u3051\u306a\u3051\u308c\u3070\u3044\u3051\u306a\u3044\u4f5c\u696d\u3001\u305d\u308c\u304c\u300c<strong>CRM\u5bfe\u7b56<\/strong>\u300d\u3067\u3059\u3002 <\/p>\n\n\n\n<h2><span id=\"CRM\"><strong>CRM(<\/strong><strong>\u30b7\u30fc\u30a2\u30fc\u30eb\u30a8\u30e0)<\/strong><strong>\u5bfe\u7b56\u3068\u306f\u4f55\u304b<\/strong><\/span><\/h2>\n\n\n\n<p><strong>CRM\u3068\u306f<\/strong>\u201cCustomer Relationship Management\u201d\u306e\u7565\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u300c\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u300d\u3068\u3044\u3044\u307e\u3059\u3002\u4e00\u898b\u3068\u3066\u3082\u96e3\u3057\u305d\u3046\u306b\u805e\u3053\u3048\u307e\u3059\u304c\u3001\u4f8b\u3048\u3070\u3001\u5546\u54c1\u3092\u8a66\u3057\u3066\u3044\u305f\u3060\u3044\u305f\u304a\u5ba2\u69d8\u306b\u5bfe\u3057\u3066\u3001<\/p>\n\n\n\n<ul><li>\u5f8c\u65e5\u304a\u793c\u30e1\u30fc\u30eb\u3092\u9001\u3063\u305f<\/li><li>\u30e1\u30eb\u30de\u30ac\u3092\u767b\u9332\u3057\u3066\u3082\u3089\u3044\u3001\u5b9a\u671f\u7684\u306b\u66f4\u65b0<\/li><li>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u671f\u9593\u306b\u30cf\u30ac\u30adDM(\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb)\u3092\u9001\u3063\u305f<\/li><\/ul>\n\n\n\n<p>\u3053\u3093\u306a\u7d4c\u9a13\u304c\u3042\u308c\u3070\u3001\u304a\u3081\u3067\u3068\u3046\u3054\u3056\u3044\u307e\u3059\u3002\u3059\u3067\u306b\u3042\u306a\u305f\u306f\u300cCRM\u5bfe\u7b56\u300d\u3078\u306e\u610f\u8b58\u304c\u82bd\u751f\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>CRM\u5bfe\u7b56\u3068\u306f\u3001\u7372\u5f97\u3057\u305f\u304a\u5ba2\u69d8\u306e\u8208\u5473\u3084\u5e02\u5834\u30cb\u30fc\u30ba\u3092\u5206\u6790\u3057\u3001\u305d\u306e\u60c5\u5831\u3092\u3001\u305d\u306e\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u3084\u8ca9\u4fc3\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u6d3b\u304b\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u6e80\u8db3\u5ea6\u3092\u3042\u3052\u3066\u58f2\u4e0a\u30a2\u30c3\u30d7\u3078\u3068\u7e4b\u3052\u308b\u3057\u304f\u307f\u5168\u822c\u3092\u6307\u3057\u307e\u3059\u3002\u4e0a\u8a18\u3082\u5b9f\u306f\u7acb\u6d3e\u306aCRM\u5bfe\u7b56\u306e\u4e00\u74b0\u306a\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img width=\"1024\" height=\"683\" src=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_StepByStep-min-1024x683.jpg\" alt=\"\" class=\"wp-image-1892\" srcset=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_StepByStep-min.jpg 1024w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_StepByStep-min-300x200.jpg 300w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_StepByStep-min-768x512.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<h2><span id=\"CRM-2\">\u6b63\u3057\u304f\u51fa\u6765\u3066\u3044\u308b\uff1fCRM\u5bfe\u7b56\u306e\u601d\u308f\u306c\u843d\u3068\u3057\u7a74<\/span><\/h2>\n\n\n\n<h3><span id=\"CRM-3\"> <strong>\u300cCRM\u5bfe\u7b56\u306f\u3084\u3063\u3066\u3044\u308b\u300d\u3064\u3082\u308a\u304c\u5b9f\u306f\u5371\u967a\u2026\u3053\u3093\u306a\u72b6\u614b\u306b\u306a\u3063\u3066\u3044\u307e\u305b\u3093\u304b\uff1f<\/strong> <\/span><\/h3>\n\n\n\n<p>\u30e1\u30eb\u30de\u30ac\u3084DM\u306a\u3069\u624b\u306f\u3046\u3063\u3066\u3044\u308b\u3051\u308c\u3069\u30ea\u30d4\u30fc\u30c8\u306b\u7e4b\u304c\u3089\u306a\u3044\u2026\u3002\u3061\u3083\u3093\u3068\u30a2\u30d4\u30fc\u30eb\u3057\u3066\u3044\u308b\u3064\u3082\u308a\u306a\u306e\u306b\u4f55\u6545\u2026\uff1f\u3068\u3044\u3046\u72b6\u614b\u306b\u9665\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u4ee5\u4e0b\u306e\u72b6\u614b\u306b\u306a\u3063\u3066\u3044\u306a\u3044\u304b\u30c1\u30a7\u30c3\u30af\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ul><li><strong>\u306f\u3058\u3081\u3066\u8cfc\u5165\u3044\u305f\u3060\u3044\u305f\u969b\u306b\u3082\u3001\u305d\u306e\u5f8c\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3057\u3066\u3082\u3089\u3063\u305f\u969b\u3082\u540c\u3058\u5185\u5bb9\u306e\u540c\u68b1\u7269\u3001\u30e1\u30fc\u30eb\u3001DM\u3092\u9001\u3063\u3066\u3044\u308b\u3002<\/strong><\/li><li><strong>\u306f\u3058\u3081\u3066\u8cfc\u5165\u3044\u305f\u3060\u3044\u305f\u304a\u5ba2\u69d8\u306b\u3001\u8cfc\u5165\u5f8c1\u5ea6DM\u9001\u3063\u3066\u304b\u3089\u3001\u3059\u3067\u306b1\u30f6\u6708\u4ee5\u4e0a\u7d4c\u904e\u3057\u3066\u3044\u308b\u3002<\/strong><\/li><li><strong>\u6025\u3044\u3067\u4f5c\u3063\u305fDM\u3084\u540c\u68b1\u7269\u3092\u4f7f\u7528\u3057\u3066\u3044\u3066\u3001\u30c7\u30b6\u30a4\u30f3\u3084\u30b3\u30f3\u30bb\u30d7\u30c8\u306b\u4e00\u8cab\u6027\u304c\u306a\u304f\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u304c\u30dc\u30f3\u30e4\u30ea\u3057\u3066\u3044\u308b\u3002\u3082\u3057\u304f\u306f\u30e1\u30eb\u30de\u30ac\u306e\u30c8\u30fc\u30f3\u304c\u30d0\u30e9\u30d0\u30e9\u3002<\/strong><\/li><li><strong>\u65b0\u898f\u7372\u5f97\u306b\u529b\u3092\u5165\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u767a\u9001\u6642\u306b\u5165\u308c\u3066\u3044\u308b\u306e\u306f\u5546\u54c1\u7d39\u4ecb\u306e\u307f\u3002<\/strong><\/li><\/ul>\n\n\n\n<p>\u3053\u308c\u3089\u306b\u4e00\u3064\u3067\u3082\u5f53\u3066\u306f\u307e\u308b\u5834\u5408\u3001\u6b8b\u5ff5\u306a\u304c\u3089\u5546\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u306e\u9b45\u529b\u304c\u304a\u5ba2\u69d8\u306b\u3061\u3083\u3093\u3068\u4f1d\u308f\u3063\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3067\u3059\u3002\u3055\u3089\u306b\u3001\u4f1d\u308f\u3089\u306a\u3044\u3060\u3051\u3067\u306a\u304f\u3001\u305b\u3063\u304b\u304f\u6253\u3063\u3066\u3044\u308b\u65bd\u7b56\u304c\u304b\u3048\u3063\u3066\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u640d\u306d\u3066\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<h3 id=\"mce_3\"><span id=\"8212\">\u306a\u305c\u9006\u52b9\u679c\u306a\u306e\u304b&#8212;\u30ea\u30d4\u30fc\u30c8\u3057\u306a\u3044\u539f\u56e0\u3068\u306f<\/span><\/h3>\n\n\n\n<p>CRM\u5bfe\u7b56\u306f\u304a\u5ba2\u69d8\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002\u300c\u9001\u308b\u4f5c\u696d\u300d\u3092\u9042\u884c\u3059\u308b\u3053\u3068\u306e\u307f\u304c\u76ee\u7684\u3068\u306a\u308a\u3001\u304a\u5ba2\u69d8\u304c\u300c\u4fe1\u983c\u3057\u3066\u8cb7\u3044\u7d9a\u3051\u308b\u300d\u3088\u3046\u300c\u3069\u3046\u3084\u3063\u3066\u300d\u6e80\u8db3\u3057\u3066\u3044\u305f\u3060\u304f\u304b\u3068\u3044\u3046\u70b9\u304c\u304a\u3056\u306a\u308a\u306b\u306a\u308b\u3068\u305d\u308c\u306f\u304a\u5ba2\u69d8\u3078\u4f1d\u308f\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u5148\u7a0b\u306e\u9805\u76ee\u3092\u5408\u30b3\u30f3\u3067\u51fa\u4f1a\u3063\u305f\u3070\u304b\u308a\u306e\u7537\u5973\u3067\u4f8b\u306b\u3057\u307e\u3057\u3087\u3046\u3002<br>\u51fa\u4f1a\u3063\u305f\u7b2c\u4e00\u5370\u8c61\u304c\u9b45\u529b\u7684\u3067\u9023\u7d61\u5148\u3092\u4ea4\u63db\u3002\u9806\u8abf\u306a\u30b9\u30bf\u30fc\u30c8\u3060\u3063\u305f\u306b\u3082\u95a2\u308f\u3089\u305a\u305d\u306e\u5f8c\u2026<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_date-min-1024x683.jpg\" alt=\"\u753b\u50cf\u306b alt \u5c5e\u6027\u304c\u6307\u5b9a\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002\u30d5\u30a1\u30a4\u30eb\u540d: IMG_date-min-1024x683.jpg\"\/><\/figure>\n\n\n\n<ul><li><strong>\u306f\u3058\u3081\u3066\u306e\u30c7\u30fc\u30c8\u3082\u3001\u305d\u306e\u5f8c\u306e\u30c7\u30fc\u30c8\u3082\u6bce\u56de\u30c7\u30fc\u30c8\u30b3\u30fc\u30b9\u3084\u8a71\u3059\u5185\u5bb9\u304c\u4e00\u7dd2\u3002<\/strong><\/li><li><strong>\u6700\u521d\u306b1\u5ea6\u9023\u7d61\u304c\u304d\u3066\u304b\u3089\u9023\u7d61\u304c\u7121\u3044\u3002\u3059\u3067\u306b1\u30f6\u6708\u4ee5\u4e0a\u7d4c\u904e\u3057\u3066\u3044\u308b\u3002<\/strong><\/li><li><strong>\u670d\u88c5\u304c\u3044\u3064\u3082\u30c1\u30b0\u30cf\u30b0\u3002\u6027\u683c\u3084\u597d\u304d\u306a\u7269\u3082\u30dc\u30f3\u30e4\u30ea\u3057\u3066\u3044\u3066\u4eba\u3068\u306a\u308a\u304c\u898b\u3048\u306a\u3044\u3002<\/strong><\/li><li><strong>\u4f1a\u3063\u3066\u3082\u81ea\u5206\u306e\u7279\u5fb4\u3092\u8a71\u3059\u3060\u3051\u3067\u3001\u81ea\u5206\u3092\u3069\u3046\u601d\u3063\u3066\u3044\u308b\u306e\u304b\u5168\u304f\u4f1d\u308f\u3063\u3066\u3053\u306a\u3044\u3002<\/strong><\/li><\/ul>\n\n\n\n<p>\u5370\u8c61\u306f\u3044\u304b\u304c\u3067\u3057\u3087\u3046\u304b\u3002\u51fa\u4f1a\u3063\u305f\u3070\u304b\u308a\u306e\u4fe1\u983c\u95a2\u4fc2\u304c\u69cb\u7bc9\u3057\u3066\u3044\u306a\u3044\u72b6\u6cc1\u3067\u3001\u4e0a\u8a18\u306e\u3088\u3046\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3067\u3057\u305f\u3089\u3042\u307e\u308a\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u30a4\u30e1\u30fc\u30b8\u3092\u6301\u3066\u305a\u3001\u4f1a\u3044\u7d9a\u3051\u308b\u6c7a\u5b9a\u6253\u306b\u6b20\u3051\u305d\u3046\u3060\u3068\u601d\u3044\u307e\u305b\u3093\u304b\u3002<\/p>\n\n\n\n<p>CRM\u5bfe\u7b56\u3082\u540c\u3058\u3067\u3059\u3002\u304a\u5ba2\u69d8\u306e\u5fc3\u306b\u5c4a\u304f\u3088\u3046\u3001\u5185\u5bb9\u3084\u767a\u4fe1\u30bf\u30a4\u30df\u30f3\u30b0\u3001\u30c7\u30b6\u30a4\u30f3\u3084\u30b3\u30f3\u30bb\u30d7\u30c8\u306e\u7d71\u4e00\u3001\u6bb5\u968e\u306b\u5408\u308f\u305b\u305f\u30d5\u30a9\u30ed\u30fc\u65bd\u7b56\u3092\u8003\u3048\u3066\u4ed5\u639b\u3051\u3066\u3044\u304b\u306a\u3051\u308c\u3070\u3001\u300c\u30d5\u30a1\u30f3\u300d\u306b\u306a\u308b\u6c7a\u5b9a\u6253\u306b\u6b20\u3051\u3066\u3057\u307e\u3044\u307e\u3059\u306e\u3067\u3001\u305b\u3063\u304b\u304f\u65bd\u7b56\u3092\u6253\u3063\u305f\u3068\u3057\u3066\u3082\u3042\u307e\u308a\u597d\u5370\u8c61\u304c\u6b8b\u3089\u306a\u3044\u307e\u307e\u3001\u30e9\u30a4\u30d0\u30eb\u5546\u54c1\u306b\u5fc3\u5909\u308f\u308a\u3057\u3066\u96e2\u308c\u3066\u3057\u307e\u3046\u306e\u3067\u3059\u3002<br><\/p>\n\n\n\n<h2 id=\"mce_7\"><span id=\"CRM8212\"><strong>CRM\u5bfe\u7b56\u3092\u3088\u308a\u52b9\u679c\u7684\u306a\u5bfe\u7b56\u306b\u3059\u308b\u305f\u3081\u306b&#8212;<\/strong><\/span><\/h2>\n\n\n\n<p>\u524d\u6bb5\u3092\u3075\u307e\u3048\u3001\u4eca\u306eCRM\u5bfe\u7b56\u30c4\u30fc\u30eb\u306b\u4ee5\u4e0b\u306e\u5185\u5bb9\u304c\u8a72\u5f53\u3057\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u73fe\u5728\u306e\u30c4\u30fc\u30eb\u306e\u5185\u5bb9\u4fee\u6b63\u3001\u3042\u308b\u3044\u306f\u65b0\u3057\u3044\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb\u3092\u7528\u610f\u3057\u3001\u6539\u5584\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img width=\"1024\" height=\"548\" src=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_LoveLetter-min-1024x548.jpg\" alt=\"\" class=\"wp-image-1900\" srcset=\"https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_LoveLetter-min.jpg 1024w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_LoveLetter-min-300x161.jpg 300w, https:\/\/daiichi-ag.co.jp\/content\/wp-content\/uploads\/2019\/04\/IMG_LoveLetter-min-768x411.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3><span id=\"i-3\"><strong>\u8cfc\u5165\u9802\u3044\u305f\u3053\u3068\u306b\u3069\u308c\u7a0b\u611f\u8b1d\u3057\u3066\u3044\u308b\u306e\u304b\u4f1d\u308f\u308b\u30c4\u30fc\u30eb<\/strong> <\/span><\/h3>\n\n\n\n<p>\u5546\u54c1\u540c\u68b1\u3084DM\uff1a\u304a\u793c\u72b6\u3001\u307e\u305f\u306f\u30e1\u30fc\u30eb\u306e\u5834\u5408\u306f\u30b5\u30f3\u30ad\u30e5\u30fc\u30e1\u30fc\u30eb<\/p>\n\n\n\n<h3><span id=\"PR\"><strong>\u30ea\u30d4\u30fc\u30c8\u3059\u308b\u3053\u3068\u3067\u304a\u5ba2\u69d8\u304c\u3069\u308c\u3060\u3051\u5e78\u305b\u306b\u306a\u308b\u304b\u4f1d\u308f\u308b\u3088\u3046\u306a\u5546\u54c1PR\u30c4\u30fc\u30eb<\/strong><\/span><\/h3>\n\n\n\n<p>\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u304c\u660e\u78ba\u5316\u3055\u308c\u305f\u5546\u54c1\u7d39\u4ecb\u30c4\u30fc\u30eb\u3002\u5546\u54c1\u306e\u5834\u5408\u306f\u5206\u304b\u308a\u3084\u3059\u3044\u4f7f\u3044\u65b9\u306e\u3054\u6848\u5185\u306a\u3069<\/p>\n\n\n\n<h3><span id=\"i-4\"><strong>\u304a\u5ba2\u69d8\u306e\u8cfc\u5165\u983b\u5ea6\u3084\u72b6\u6cc1\u306b\u3042\u308f\u305b\u3066\u6700\u9069\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u7d39\u4ecb\u3084\u60c5\u5831\u767a\u4fe1\u30c4\u30fc\u30eb\u3001\u307e\u305f\u3001\u305d\u306e\u767a\u4fe1\u983b\u5ea6\u304c\u4e01\u5ea6\u826f\u3044\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u9001\u308c\u3066\u3044\u308b\u304b\u306e\u5206\u6790<\/strong><br><\/span><\/h3>\n\n\n\n<p>\u5546\u54c1\u306e\u5229\u7528\u30bf\u30a4\u30df\u30f3\u30b0\u306b\u30de\u30c3\u30c1\u3057\u305f\u95a2\u9023\u60c5\u5831\u306e\u63d0\u4f9b\u3084\u3001\u5b63\u7bc0\u3084\u5e74\u9f62\u306b\u3042\u308f\u305b\u305f\u30d5\u30a9\u30ed\u30fc\u30c4\u30fc\u30eb\u3001\u304a\u5f97\u610f\u3055\u307e\u3078\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3DM\u306a\u3069<\/p>\n\n\n\n<h2><span id=\"i-5\"><strong>\u307e\u3068\u3081<\/strong><\/span><\/h2>\n\n\n\n<p>\u65b0\u898f\u306f\u5b9a\u671f\u7684\u306b\u7372\u5f97\u51fa\u6765\u3066\u3044\u308b\u3051\u308c\u3069\u305d\u306e\u5f8c\u306e\u65bd\u7b56\u306b\u307e\u3060\u624b\u3092\u3064\u3051\u3089\u308c\u3066\u3044\u306a\u3044\u3002\u305d\u3093\u306a\u5834\u5408\u306f\u3001\u30d5\u30a1\u30f3\u5316\u3055\u305b\u3066\u3044\u304f\u305f\u3081\u306e\u306f\u3058\u3081\u306e\u4e00\u6b69\u3068\u3057\u3066\u3001<\/p>\n\n\n\n<ul><li><strong>\u304a\u5ba2\u69d8\u306e\u8208\u5473\u3092\u4fc3\u3059\u3088\u3046\u306a\u3001\u5546\u54c1\u306e\u9b45\u529b\u3084\u304a\u5f97\u3055\u3092PR\u3059\u308b\u5185\u5bb9<\/strong><\/li><li><strong>\u30d6\u30e9\u30f3\u30c9\u306e\u4fe1\u983c\u5ea6\u3092\u4e0a\u3052\u308b<\/strong><br>\uff08\u304a\u793c\u3092\u4f1d\u3048\u308b\u3088\u3046\u306a\u5185\u5bb9\u3084\u3001\u304a\u56f0\u308a\u306e\u969b\u30d5\u30a9\u30ed\u30fc\u3057\u3066\u304f\u308c\u308b\u554f\u5408\u305b\u5148\u306e\u3054\u6848\u5185\u306a\u3069\uff09<\/li><\/ul>\n\n\n\n<p>\u4e0a\u8a18\u3092\u610f\u8b58\u3057\u305fDM\u3092\u9001\u308b\u3001\u5546\u54c1\u767a\u9001\u6642\u306b\u5165\u308c\u3089\u308c\u308b\u5546\u54c1\u540c\u68b1\u30c4\u30fc\u30eb\u3092\u7528\u610f\u3059\u308b\u3001\u30e1\u30eb\u30de\u30ac\u3067\u914d\u4fe1\u3059\u308b\u7b49\u3057\u3066\u30a2\u30d4\u30fc\u30eb\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002\u5546\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u597d\u611f\u3001\u4fe1\u983c\u304c\u4e0a\u304c\u308c\u3070\u304a\u5ba2\u69d8\u306e\u884c\u52d5\u3092\u5909\u3048\u308b\u304d\u3063\u304b\u3051\u306b\u7e4b\u304c\u308a\u307e\u3059\u3002\u304a\u5ba2\u69d8\u3092\u30d5\u30a1\u30f3\u306b\u3059\u308b\u3088\u3046\u306aCRM\u5bfe\u7b56\u3092\u59cb\u3081\u307e\u3057\u3087\u3046\uff01<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001CRM\u30c4\u30fc\u30eb\u306f\u304a\u5ba2\u69d8\u3092\u8003\u3048\u306a\u304c\u3089\u4f5c\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u304a\u5ba2\u69d8\u3068\u306e\u4fe1\u983c\u306f\u6b21\u7b2c\u306b\u5f62\u6210\u3055\u308c\u3066\u3044\u304d\u307e\u3059\u3002\u3069\u3053\u304b\u3089\u624b\u3092\u3064\u3051\u3066\u3044\u3044\u304b\u5206\u304b\u3089\u306a\u3044\u5834\u5408\u306f\u3001\u307e\u305a\u306f\u81ea\u5206\u304c\u826f\u304f\u8cb7\u3046\u5546\u54c1\u3084\u901a\u3046\u304a\u5e97\u3092\u30ea\u30d4\u30fc\u30c8\u3057\u3066\u3044\u308b\u7406\u7531\u3092\u632f\u308a\u8fd4\u308a\u30d2\u30f3\u30c8\u304c\u306a\u3044\u304b\u63a2\u3057\u3066\u307f\u308b\u306e\u3082\u826f\u3044\u3067\u3059\u3057\u3001\u5c02\u9580\u306e\u4f01\u696d\u306b\u76f8\u8ac7\u3057\u3066\u307f\u308b\u306e\u3082\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<div 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